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The Minimalist

Perfecting Complexion Stick

It's not a foundation or a concealer, but it’ll replace both in your makeup bag.

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  • Brush No.1

    Blending Brush

    The No.1 tool in your kit — use it to blend your complexion products and you won't be able to tell where your skin and your makeup meet. See Full Details

  • Great Skin

    Instant Glow Serum

    A lightweight, bi-phase serum (50ml) that instantly hydrates and plumps skin for a healthy glow. See Full Details

  • Bronze Balm

    Sheer Bronzer
    The easiest bronzer ever. A sheer, buildable formula that gives a wash of natural warmth and depth. See Full Details
  • Five Minute Morning

    The Core Collection

    The full five minute morning routine — everything you need to get ready in five minutes, nothing you don't.

    • The Minimalist
      Perfecting Complexion Stick

      It's not a foundation or a concealer, but it’ll replace both in your makeup bag.

    • Flush Balm
      Cheek Color

      A cream tint that melts into skin for lit-from-within color that stays flush all day. See Full Details

    • Shade Slick
      Tinted Lip Oil

      A wash of moisturizing color for healthy lips all day.

    • Brush No.1
      Blending Brush

      The No.1 tool in your kit — use it to blend your complexion products and you won't be able to tell where your skin and your makeup meet. See Full Details

    • Day Glow
      Highlighting Balm

      Made for daytime, this highlighter gives a dewy, balmy sheen with zero sparkle. See Full Details

    • Clean Lash
      Lengthening Mascara
      Your go-to mascara for every day. It tints, lengthens and lifts lashes, with no smudging. Ever. See Full Details
    • Brow 1980
      Volumizing Pomade

      A nod to the brows of the ‘80s, this pomade gives you soft, fluffy brows with light hold and zero crunchiness. See Full Details

  • The Complexion Set

    Skin, Color, & Bronzer

    The complete set of complexion essentials.

    • Great Skin
      Instant Glow Serum

      A lightweight, bi-phase serum (50ml) that instantly hydrates and plumps skin for a healthy glow. See Full Details

    • The Minimalist
      Perfecting Complexion Stick

      It's not a foundation or a concealer, but it’ll replace both in your makeup bag.

    • Brush No.1
      Blending Brush

      The No.1 tool in your kit — use it to blend your complexion products and you won't be able to tell where your skin and your makeup meet. See Full Details

    • Flush Balm
      Cheek Color

      A cream tint that melts into skin for lit-from-within color that stays flush all day. See Full Details

    • Bronze Balm
      Sheer Bronzer
      The easiest bronzer ever. A sheer, buildable formula that gives a wash of natural warmth and depth. See Full Details
    • Day Glow
      Highlighting Balm

      Made for daytime, this highlighter gives a dewy, balmy sheen with zero sparkle. See Full Details

    • Great Skin Moisturizer
      Priming Moisturizer

      This lightweight cream (50 ml) does it all — it preps skin for makeup application and wear, helps soothe the skin barrier, provides time-release hydration throughout the day, and makes skin feel firmer and more elastic in just one week. See Full Details

  • The Prep Set

    Skin & Complexion

    The base of your everyday routine.

    • The Minimalist
      Perfecting Complexion Stick

      It's not a foundation or a concealer, but it’ll replace both in your makeup bag.

    • Brush No.1
      Blending Brush

      The No.1 tool in your kit — use it to blend your complexion products and you won't be able to tell where your skin and your makeup meet. See Full Details

    • Great Skin
      Instant Glow Serum

      A lightweight, bi-phase serum (50ml) that instantly hydrates and plumps skin for a healthy glow. See Full Details

    • Great Skin Moisturizer
      Priming Moisturizer

      This lightweight cream (50 ml) does it all — it preps skin for makeup application and wear, helps soothe the skin barrier, provides time-release hydration throughout the day, and makes skin feel firmer and more elastic in just one week. See Full Details

Clean Vegan Cruelty Free
  • BUILDABLE

  • LIGHTWEIGHT

  • HYDRATING

  • MULTI-USE

  • Light-to-medium coverage that stays breathable all day
  • Fatty acids condition skin and lock in moisture
  • Sea daffodil extract helps diminish the appearance of pigmentation and dark spots
  • Doubles as a contour. To sculpt and define, choose a shade three shades deeper than your base shade and blend with Brush No. 1 for a seamless finish.
  • Formulated without acne-triggering ingredients
  • Made with 43% recycled plastic and ships in our signature packaging that is either recyclable, reusable, or compostable.
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The Minimalist

Our Standards

Clean + EU-Compliant
Vegan + Leaping Bunny-Certified
Sustainability-Focused
All of our products are made with nourishing, non-pore clogging ingredients that help support the integrity of your skin and leave it looking better long after taking your makeup off.

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